Case Studies

Deep dives into growth.

Real client outcomes, real strategies, real numbers.

Nova Coffee: 4.6x ROAS on Meta Ads
DTC / F&B

Nova Coffee: 4.6x ROAS on Meta Ads

Challenge

Struggling to scale beyond $8k/mo ad spend with declining ROAS.

Solution

Creative-first strategy with 40+ UGC variants, advantage+ campaigns, purchase optimization, and retention flows.

Results

Scaled to $110k/mo spend at 4.6x ROAS, 3x AOV growth.

$110k/mo
Ad Spend
4.6x
ROAS
+3x
AOV
MediCare Plus: Local SEO to #1 for 42 Keywords
Healthcare

MediCare Plus: Local SEO to #1 for 42 Keywords

Challenge

New multi-city clinic chain competing with entrenched incumbents on Google Maps and organic search.

Solution

Local schema, GBP optimization, hyper-local landing pages, citation cleanup, review velocity strategy.

Results

Ranked #1 for 42 keywords, 5.2x organic bookings within 6 months.

42
Keywords #1
5.2x
Organic Growth
6 months
Timeline
How Zenith Fitness Scaled to 480 Leads/mo with Google Ads
Health & Fitness

How Zenith Fitness Scaled to 480 Leads/mo with Google Ads

Challenge

Zenith was spending $12k/mo on Google Ads with a CPL over ₹950 and inconsistent lead quality.

Solution

Restructured account into SKAG-lite themes, deployed conversion-optimized landing pages, added offline conversion imports from CRM, and layered audience signals.

Results

480+ qualified monthly leads, CPL reduced to ₹210, ROAS improved 3.9x in 90 days.

480+
Leads/mo
₹210
CPL
3.9x
ROAS
90 days
Timeline